We support NHS with new ‘All in this Together’ t-shirt range
As the NHS continues to persevere and save lives in these tense times, we want to continue supporting them as much as we can. We’re really excited to announce the launch of our brand new ‘All in This Together’ t-shirt range. Our design and buying teams pulled together to create them within a fortnight, led by Womenswear Technologist, Esther.
The t-shirts come in four designs and are available on our website in men’s, women’s and children's sizes. Priced at £9.50 and £8.00 respectively, all profits go to NHS Charities Together to support NHS staff and volunteers caring for Covid-19 patients.
Jill, Director of Womenswear & Kidswear at M&S said feedback from customers helped in the t-shirt design itself.
“Taking part in the Thursday’s ‘thank you’ clap has become a moving weekly milestone for millions of us around the country. Our customers and colleagues have been telling us how much it means to them, so we wanted to capture this moment and celebrate it within the design of the T-shirt. I’m so grateful to everyone who has pulled together to turn the many requests we’ve had into a reality - from our remote working design team, to our amazing printers, to our warehouse colleagues who’ll be sending it out to customers – all to help us fundraise for our incredible NHS heroes.”
After launch, we received unprecedented demand from customers with one t-shirt being purchased per second before they sold out. Due to unprecedented demand from customers, another batch of T-shirts has been printed and are on sale now – with more planned for the coming weeks. Thank you to everyone who has made this second batch of T-shirts happen, including our partners Core Management Logistics (transport) – based in Lutterworth, The Wilkins Group Limited (swing tags) – Nottingham, Infinity Apparel (printers) - Leeds and SML (labels) - Corby.
We’re all in this together.
For more information on how we’re supporting customers, colleagues and communities, click here.